New Zealand’s
Media Buying Experts

 

Media has never been more affordable

We secure exceptional rates across every channel – TV, BVOD, radio, newspapers, magazines, outdoor, search, social and programmatic.

National 15-Second
TV Ads

from $9 each*

Metro 30-Second
Radio Ads

from $7 each*

Metro 6x3m
Billboards

from $800 per month*

Broadcast Video On Demand (BVOD)

TVNZ+, ThreeNow, Neon

Online Display Ads

from $4 CPM*

Google Ads

free account setup, no monthly management fees

Social Media Ads

free account setup, no monthly management fees

Programmatic

free account setup, no monthly management fees

Ask us for rates

*T&Cs apply, all rates are exclusive of media commission & GST.

Media has never been more affordable

We secure exceptional rates across every channel – TV, BVOD, radio, newspapers, magazines, outdoor, search, social and programmatic.


National 15-Second
TV Ads

from $9 each*


Metro 30-Second
Radio Ads

from $7 each*


Metro 6x3m
Billboards

from $800 per month*


Broadcast Video
On Demand (BVOD)

TVNZ+, ThreeNow, Neon


Targeted Online
Display Ads

from $4 CPM*


Google Ads

free account setup, no monthly management fees


Social Media
Ads

free account setup, no monthly management fees


Programmatic
Online Ads

free account setup, no monthly management fees

Ask us for rates

*T&Cs apply, all rates are exclusive of media commission & GST.

5 reasons to work with Independent Media New Zealand

1.  Transparent media invoicing
2.  100% independent media agency
3.  100% New Zealand owned media agency
4.  We keep it easy – no contracts!
5.  All media-owner rebates are passed back to clients

Brands we partner with

An experienced media planning & buying specialist

With nearly 30 years’ experience in the media industry, Mark brings a wealth of expertise in strategic research, planning, implementation, negotiation, client relations and campaign analysis.

Mark has cultivated strong relationships with clients, media suppliers, advertising agencies and research partners. He graduated from Auckland University of Technology (AUT) with a degree in Advertising and holds a Google Partner qualification. Additionally, he has served as a judge for the CAANZ Media Awards in 2012, 2013 and 2016, and the IAB (Internet Advertising Bureau) Awards in 2022, 2023, 2024 and 2025.

Throughout his career, Mark has worked with a diverse range of clients, including Auckland Airport, Pizza Hut, The Warehouse, Unilever, Trustpower, Firestone/Bridgestone, Shiseido, New Balance, LEGO, Wendy’s, Les Mills and Weight Watchers, among many others.

Mark Reekie, Independent Media New Zealand

Mark Reekie, Independent Media New Zealand

An experienced media planning & buying specialist

With nearly 30 years’ experience in the media industry, Mark brings a wealth of expertise in strategic research, planning, implementation, negotiation, client relations and campaign analysis.

Mark has cultivated strong relationships with clients, media suppliers, advertising agencies and research partners. He graduated from Auckland University of Technology (AUT) with a degree in Advertising and holds a Google Partner qualification. Additionally, he has served as a judge for the CAANZ Media Awards in 2012, 2013 and 2016, and the IAB (Internet Advertising Bureau) Awards in 2022, 2023, 2024 and 2025.

Throughout his career, Mark has worked with a diverse range of clients, including Auckland Airport, Pizza Hut, The Warehouse, Unilever, Trustpower, Firestone/Bridgestone, Shiseido, New Balance, LEGO, Wendy’s, Les Mills and Weight Watchers, among many others.

Recent case studies

Bed Bath & Beyond “Your best summer yet” TV commercial stillWatch the TV ad
Bed Bath & Beyond half-price sale TV commercial stillWatch the TV ad

Bed Bath & Beyond

A long-term media campaign

A consistent, long-running retail campaign keeps Bed Bath & Beyond front of mind across its 50+ stores nationwide and online. BBB has been a valued partner for 10+ years.

  • Significant response to TV/BVOD TVCs
  • Supported by letterbox mailers, EDMs and other media platforms
  • One of the few retailers to stay strong through tough economic times
Fertility Associates TV commercial stillWatch the TV ad
Fertility Associates second TV commercial stillWatch the TV ad
Fertility Associates social media ad
Fertility Associates Instagram video ad

Fertility Associates

A long-term brand campaign

Fertility Associates has been a valued partner for 10+ years. Fertility Associates launched their first brand-focused campaign in 2022, building a steady increase in patients and reflecting how fertility treatment has evolved.

  • Targeted BVOD, cinema, outdoor and social
  • Campaign exceeded expectations
Red Seal Hardworking by nature static billboardRed Seal Hardworking by nature digital billboardRed Seal Hardworking by nature digital billboardRed Seal Hardworking by nature digital billboardRed Seal Hardworking by nature large-format digital billboardStatic billboard · 1/5
Red Seal Hardworking by nature street postersRed Seal Hardworking by nature street postersStreet posters · 1/2
Red Seal Ad on Pause on TVNZ+Ad on Pause · TVNZ+

Red Seal

Hardworking by nature

A nationwide campaign for New Zealand’s number one herbal and mineral toothpaste brand.

  • 300+ street posters across metro centres
  • Large-format billboards
  • Ad on Pause across leading BVOD publishers
Read the story on M+AD! →
VitaPet TV commercial stillWatch the TV ad
VitaPet digital mall screen advertising
VitaPet social media video ad

VitaPet

Who’s looking after who?

A multi-channel seasonal campaign for VitaPet’s flea and worming range.

  • National targeted TV/BVOD ads
  • Targeted digital and social media
  • OOH screens next to supermarkets
Blackhawk pet food TV commercial stillWatch the TV ad
Stuff Furry Friday media partnership for Blackhawk

Blackhawk

Every Ingredient Matters

Premium pet food brand Blackhawk paired a national TV/BVOD campaign with a “Furry Friday” content partnership on Stuff.

Trustpower TV commercial stillWatch the TV ad
Trustpower “Broadband is our knitting” digital billboard, AucklandTrustpower “Broadband is our knitting” digital billboard on a corner building, AucklandTrustpower knitted “Broadband is our knitting” billboard, PonsonbyTrustpower “All on one bill. Easy.” billboard, WellingtonTrustpower “Meant to be together” building wrap, Taranaki Street, WellingtonAuckland · 1/5
Trustpower 'all the little things' radio ad
Trustpower 2021 radio ad
Trustpower 2019 radio ad

Trustpower

Better Together

A valued partner for 10+ years. Strategic long-term brand building and retail – helping Trustpower become New Zealand’s fourth largest power company.

  • NZ marketers’ #1 favourite ad, 2022
  • Less churn, fewer complaints, more loyalty
Blum REVEGO showroom TV commercial stillWatch the TV ad

Blum

Discover REVEGO at your nearest showroom

A long-term BVOD campaign inviting homeowners into Blum showrooms to discover REVEGO, Blum’s pocket door system for kitchens and living spaces.

  • Ad on Pause and 30-second video
  • Core target watching home, building and lifestyle shows
Yale Forklifts NZ TV commercial – 5 years finance, warranty and servicing offerWatch the TV ad
Yale Forklifts NZ “Electric power. Yale performance.” billboard
Yale Forklifts NZ radio ad on The Rock 2000 Countdown

Yale Forklifts NZ

Yale performance

A targeted multi-channel campaign for Yale forklifts, reaching business owners and forklift operators.

  • Sky Sport, including cricket, rugby, league and the Olympics
  • Supported with radio, press, digital and outdoor
Longridge Country Estate Every Thursday TV commercial stillWatch the TV ad
Longridge Country Estate “The barista’s at Longridge” Every Thursday social media ad
Longridge Country Estate “Every Thursday at Longridge” half-page press ad
Longridge Country Estate Every Thursday radio ad

Longridge Country Estate

Every Thursday at Longridge

An integrated campaign inviting retirees to Longridge Country Estate in Paeroa for barista coffee, fresh scones and a look around the village every Thursday.

  • BVOD, radio, press and digital
  • Targeting retirees across the upper North Island
Asian Family Services Reach in, Reach out multilingual campaign

Asian Family Services

Reach in, Reach out

A nationwide, multilingual mental health campaign launched for World Suicide Prevention Day, built on a message of hope: “We’re here to support you to flourish.”

  • Creative in English and Asian languages
  • Social media targeting audience and language
Read the story on M+AD! →
InterCity TV commercial stillWatch the TV ad

InterCity

A national multi-screen video campaign

A broad-reach video campaign for InterCity, New Zealand’s national coach network.

  • TV, BVOD and online video
  • 15, 30 and 60-second ads
Catalist TV commercial stillWatch the TV ad

Catalist

Building awareness for a new public market

An integrated awareness, search and remarketing campaign for Catalist, New Zealand’s public market for growing businesses.

  • TV, BVOD, LinkedIn, Meta and Google
  • Targeting investors and business owners
  • Bursts either side of the 2020 election
Elanco Seresto TV commercial stillWatch the TV ad
Elanco Seresto radio ad
Elanco Seresto BVOD Ad on Pause – Win a Weber Baby Q promotionElanco Seresto BVOD Ad on Pause – Win a Weber Baby Q BBQAd on Pause · 1/2
Elanco Seresto Win $800 of groceries press adElanco Seresto $15 off half-page press ad in NZ Farmer, September 2024Elanco Seresto full-page sponsored content in the Sunday Star Times, October 2023Win $800 promotion · 1/3

Elanco Seresto

Up to 8 months’ flea and tick protection

A multi-channel campaign for Seresto flea and tick collars for cats and dogs.

  • BVOD/TV, radio, digital/social and press
The Reserve Estate TV commercial stillWatch the TV ad
The Reserve Estate billboard
The Reserve Estate social media ad
Denizen content partnership for The Reserve

The Reserve

Come and believe what you see

Todd Property Group’s luxury lifestyle development at Okura, overlooking the Long Bay–Okura marine reserve.

  • TV commercial, billboards and social
  • Denizen content partnership
  • Over half the 29 lots sold by January 2022
Spend Valentine’s Day at Valentines Buffet with Jono and Ben – The Hits promotion

Valentines Buffet Restaurant

Valentine’s Day at Valentines

A fun radio partnership with The Hits: what better place to spend Valentine’s Day than at Valentines?

  • Promoted on The Hits Breakfast
  • Winners joined Jono & Ben at Valentines
Rascal & Friends nappies TV commercial still

Rascal & Friends

Taking on Huggies

A new nappy brand from the Zuru stable, launched in New Zealand in 2017 to challenge the market leader.

  • NZ’s #2 nappy brand within six months
  • Expanded to Australia, Singapore and Canada
  • Now in Europe, Asia and South America
LDV 2022 TV commercial stillWatch the TV ad
LDV electric vehicle range YouTube videoWatch on YouTube
LDV T60 ute TV campaign still

LDV

Name the location

To launch the T60 ute in 2018, LDV ran a “name the location” TV series – every correct entry went into the draw to win a T60.

  • Viewers paused and rewound to play along
  • Tens of thousands of entries
Reach Fliptop head man TV commercial stillWatch the TV ad

Reach

The Fliptop head returns

In 2019, Reach brought back its famous Fliptop head man after a 30-year absence from advertising.

  • Awareness, likeability and consideration up
  • Rated higher on cleaning and innovation*
  • Great creative stands the test of time

*Source: TVNZ / The Green Room campaign evaluation survey, 2019.

An All-of-Government approved provider

Independent Media New Zealand has been appointed to the New Zealand Government’s All-of-Government Creative and Media Services Panel, providing media strategy, planning and buying, and social media services. Eligible government agencies can engage us directly through the panel.

Let’s talk media

Good things always start with a conversation

Contact us

We don’t just book television campaigns either

We work with a wide range of media owners, including TVNZ, MediaWorks, NZME, Stuff, Sky, JCDecaux, Lumo, Outdoor Network, Google, Spotify, Facebook, TikTok, Pinterest, LinkedIn, various programmatic trading desks and many more.

Living logoWhakaata Māori logoChinese Herald logoThe Breeze logoSky logoKia Ora logoInstagram logoThe Hits logoTarana logoHGTV logoMedia5 logoStuff logoGO Media logoiHeartRadio logoLinkedIn logoHumm FM logoMore FM logoRadio Hauraki logoNewstalk ZB logoThe Press logoThe Rock logoOutdoor Network logoVal Morgan logoMai FM logoTVNZ 2 logoMix logoNeighbourly logoBravo logoSunday Star Times logoDenizen logoGoogle logooOh!media logoThe Spinoff logo
Flava logoBenefitz logoOtago Daily Times logoZM logoThe Edge logoYouTube logoFacebook logoSnapchat logoPinterest logoBBC logoReddit logoTrade Me logoGeorge FM logoMetService logoHealthy Food Guide logoJones! logoNZ Herald logoPhantom logoTikTok logoNZME logoThreeNow logoTVNZ logoShout logoSpotify logoTVNZ Duke logoLumo logoThe Post logo95bFM logoAre Media logoJCDecaux logoMediaWorks logoThree logo

We don’t just book television campaigns either

We work with a wide range of media owners, including TVNZ, MediaWorks, NZME, Stuff, Sky, JCDecaux, Lumo, Outdoor Network, Google, Spotify, Facebook, TikTok, Pinterest, LinkedIn, various programmatic trading desks and many more.

Living logoWhakaata Māori logoChinese Herald logoThe Breeze logoSky logoKia Ora logoInstagram logoThe Hits logoTarana logoHGTV logoMedia5 logoStuff logoGO Media logoiHeartRadio logoLinkedIn logoHumm FM logoMore FM logoRadio Hauraki logoNewstalk ZB logoThe Press logoThe Rock logoOutdoor Network logoVal Morgan logoMai FM logoTVNZ 2 logoMix logoNeighbourly logoBravo logoSunday Star Times logoDenizen logoGoogle logooOh!media logoThe Spinoff logo
Flava logoBenefitz logoOtago Daily Times logoZM logoThe Edge logoYouTube logoFacebook logoSnapchat logoPinterest logoBBC logoReddit logoTrade Me logoGeorge FM logoMetService logoHealthy Food Guide logoJones! logoNZ Herald logoPhantom logoTikTok logoNZME logoThreeNow logoTVNZ logoShout logoSpotify logoTVNZ Duke logoLumo logoThe Post logo95bFM logoAre Media logoJCDecaux logoMediaWorks logoThree logo

From local to global media buying

As well as New Zealand, we can plan and buy media across every continent – with the same transparent rates and personal service.

We partner with many Creative, Marketing & PR Agencies

Partners include Acumen Republic, Chris Pearson Creative, Art and Industry, Mark Creative, Max Marketing and more. If you’re an agency that needs media buying support, we’d love to hear from you.

Expert tips for buying media

For linear TV and radio, 15-second ads typically deliver greater reach and frequency, while also unlocking more bonus inventory from networks. In contrast, BVOD 30-second rates are often similar to 15-second rates — making 30-second ads the more effective choice.
Placing TV and radio ads first in break can noticeably lift performance.
Half-page newspaper adverts deliver strong page presence at an efficient rate.
Newspapers and magazines offer regional inserts to precisely target specific communities.
6m x 3m and 12m x 3m are the most common billboard formats. Billboard skins can be reused, saving on production costs.

Independent Media New Zealand is proud to support…

Independent Media New Zealand is proud to support…

Independent Media New Zealand
Media Planning & Buying Specialists

Specialising in media planning & buying across traditional channels such as newspapers, letterbox, TV, outdoor, magazines and radio, through to digital platforms including Google Ads, online display, programmatic, BVOD and social.

Contact us
Mark Reekie – Media Specialist

  mark@independentmedia.net.nz
  +64 27 828 2071
  PO Box 358 Matakana, Auckland 0985